Check out Philippa Hammond’s write-up of the Translator as Strategic Partner Conference over at Blogging Translator. Philippa was micro-blogging live over the conference weekend and has used her updates as a basis for her post. A fantastic example of how to use Twitter in a professional context.
More than that though, her post contains some really [...]

We have translators who blog, Twitter, and social network. It was only a matter of time, but finally we have translators who podcast!

I went to a conference for solo business owners recently and the question on everyone’s lips was ‘Do you blog?’ Well, yes, I do actually. Micro AND macro, as it happens.
There seems to be a lot of mystery around the business benefits of social media, including the ways in which it can be applied to [...]

Guerrilla marketing involves taking a non-traditional approach to meeting conventional marketing goals. Best of all, it’s a way for small fry to successfully compete with the big players in the industry by applying a toolbox of tricks that no self-respecting translator should be without.
In fact, it’s probably more accurate to describe guerrilla marketing as a [...]

Armed with a degree in languages, Christian Arno founded Lingo24 Translation Services from his bedroom in Aberdeen in 2001, with a view to harnessing internet technologies from day one. Today, Lingo24 operates out of London, Aberdeen, New York, Paris, Berlin, Cham, Christchurch, Tokyo, Timişoara and Shanghai… Here are Christian’s thoughts on building a ‘virtual’ business.
Naked [...]

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